Are you ready for GDPR?
The strategy team at OMNIGON put together a primer on GDPR, the General Data Protection Regulation, which goes into effect later this month.
With new regulations and stipulations on the global horizon, here are some key points to be mindful of:
- GDPR regulates companies that do business globally – including American companies
- GDPR will have an impact on mobile advertising and location-based marketing
- GDPR’s regulations touch every facet of a company - not just IT